Cordaid from United Kingdom which is a charity organization has made a new marketing campaign, by using an African woman as a model-like pose with an expensive handbag. The text of the photography informs us that the bag costs approximately 32€, while the cost of feeding a family in her region cost approximately 4€. What is the underlying message of this charity ad? What does this image suggest about people in developed and wealthy countries such as the United Kingdom and the United States? Do you agree or disagree with the moral message of this ad?
